Question 1

Do I need a medical background to start a home care agency?

Accepted Answer

Not at all! Many of our most successful agency owners come from completely non-medical backgrounds—teachers, accountants, military veterans, even tech professionals. What matters most is your passion for helping seniors and families. We teach you everything you need to know about the industry, and for clinical requirements, you can hire qualified staff. Your job is to be the visionary leader.

Question 2

Can I start this while working a full-time job?

Accepted Answer

Absolutely. In fact, we recommend it for most people. Many of our clients build their agencies on evenings and weekends, dedicating 10-15 hours per week until they reach a point where they can transition full-time. The beauty of our system is that it gives you a clear roadmap so you can make progress even with limited time.

Question 3

What if I have zero business experience?

Accepted Answer

That is more common than you might think—and it is not a barrier. Our program is designed to take you from complete beginner to confident agency owner. We cover everything: business formation, licensing, hiring, marketing, and operations. You will never feel like you are expected to figure things out on your own.

Question 4

Is this a franchise? Will I own my business?

Accepted Answer

This is NOT a franchise. You own 100% of your business—your name, your brand, your profits. There are no royalties, no ongoing fees, and no restrictions on how you run your agency. We give you the blueprint and support; you build something that is entirely yours.

Question 5

What makes home care different from home health?

Accepted Answer

Great question! Home care (what we focus on) provides non-medical services like companionship, meal prep, light housekeeping, transportation, and personal care assistance. Home health involves skilled medical services like nursing, physical therapy, and wound care. Home care is generally easier to start, has lower barriers to entry, and does not require medical oversight in most states.

Question 6

Do all states require a license for home care?

Accepted Answer

No—and this is important. Some states like Arizona, Idaho, and Washington do not require a license for non-medical home care. Others, like California, have strict licensing requirements. We help you understand exactly what your state requires and guide you through every step of the process.

Question 7

What is the licensing process actually like?

Accepted Answer

It varies by state, but generally involves: forming your business entity, getting insurance and bonding, completing required training, submitting your application with policies and procedures, and passing any inspections. It sounds like a lot, but we break it down into manageable steps and handle much of the paperwork for you.

Question 8

What if I have already started the licensing process?

Accepted Answer

Perfect—we can meet you exactly where you are. Whether you are stuck on paperwork, confused about next steps, or just need someone to review what you have done, we can help you finish strong. Many clients come to us mid-process and wish they had found us sooner.

Question 9

Can I operate in multiple states?

Accepted Answer

Yes, but each state has its own requirements. Many successful agency owners expand into neighboring states once they have their first location running smoothly. We can help you understand what is involved in multi-state operations and plan your expansion strategy.

Question 10

What about background checks and training requirements?

Accepted Answer

Most states require background checks for owners and caregivers, and many require specific training hours. We provide guidance on exactly what is required in your state, plus we include training materials you can use for your staff to ensure compliance from day one.

Question 11

How much does it really cost to start a home care agency?

Accepted Answer

Most of our clients launch with $3,000 to $12,000 in total startup costs, depending on their state and setup. This typically covers: business formation, licensing fees, insurance, initial marketing, and basic supplies. We help you prioritize spending so you invest only in what truly matters at each stage.

Question 12

What ongoing costs should I expect?

Accepted Answer

Your main ongoing costs will be: payroll (your biggest expense), insurance (general liability and workers comp), software/systems, marketing, and administrative expenses. The good news is that home care has healthy profit margins—typically 15-30%—when run efficiently.

Question 13

Do you offer payment plans?

Accepted Answer

Yes! We offer Klarna financing on all our packages, which allows you to split payments into manageable installments. We want cost to be a consideration, not a barrier. Book a call with us to discuss options that work for your situation.

Question 14

What is the ROI? When can I expect to be profitable?

Accepted Answer

Most of our clients reach profitability within 6-12 months of launching. With our systems and support, many achieve $10,000+ in monthly revenue within their first year. Of course, results depend on your market, effort, and execution—but the potential is significant.

Question 15

Are there any hidden fees with your program?

Accepted Answer

No hidden fees, ever. The price you see is the price you pay. Unlike franchises, there are no royalties, no ongoing licensing fees, and no surprise charges. You get lifetime access to our training materials and community.

Question 16

How long does it take to get licensed?

Accepted Answer

It depends on your state. In states with no licensing requirements (like Arizona), you can be operational in as little as 2-4 weeks. In licensed states like California, the process typically takes 60-120 days. Our clients often complete the process 30-50% faster than those going it alone because we help you avoid common delays and mistakes.

Question 17

How long until I can start serving clients?

Accepted Answer

Once you are licensed (or registered in non-licensed states), you can start serving clients immediately. Many of our clients get their first client within weeks of launching—sometimes even before they officially open, through word-of-mouth and early marketing efforts.

Question 18

How much time do I need to commit each week?

Accepted Answer

During the setup phase, plan for 10-20 hours per week if you are doing this alongside other commitments. Once you are operational, your time investment grows with your business. Many owners eventually step back to 20-30 hours per week once they have reliable staff and systems in place.

Question 19

What is the fastest someone has launched?

Accepted Answer

We have had clients go from zero to operational in as little as 3 weeks in non-licensed states. In licensed states, our fastest launches are around 45-60 days. Speed depends on how quickly you can complete requirements and how much time you can dedicate to the process.

Question 20

What is the difference between Starter, Accelerator, and Premier?

Accepted Answer

Starter ($2,497) gives you our full training curriculum and templates to launch independently. Accelerator ($4,997) adds hands-on coaching, custom licensing support, and branded materials. Premier ($9,997) is our most comprehensive public program: done-for-you branding, website, and systems setup, dedicated support through license approval, then six full months of post-license coaching. Choose based on how much support you want.

Question 21

Which package is right for me?

Accepted Answer

If you are confident, resourceful, and have time to figure things out—Starter is great. If you want guidance and faster results with expert support—Accelerator is our most popular choice. If you want everything done for you so you can focus purely on growth—Premier is your best fit. Not sure? Book a call and we will help you decide.

Question 22

Can I upgrade later?

Accepted Answer

Yes! Many clients start with Starter or Accelerator and upgrade when they are ready for more support. We will credit what you have already paid toward the higher package. There is no pressure—move at your own pace.

Question 23

What is BlueprintOps that I keep hearing about?

Accepted Answer

BlueprintOps is our proprietary operational system—the same one we use to run our own $3M+ agency. It includes our scheduling software recommendations, payroll integrations, CRM setup, hiring systems, and standard operating procedures. It is designed to help you run efficiently from day one.

Question 24

What is CHCE Certification?

Accepted Answer

CHCE stands for Certified Home Care Entrepreneur. It is our signature training and certification program that teaches you everything about starting, structuring, and growing a compliant, profitable home care agency. Completing the program gives you credentials that build trust with clients and partners.

Question 25

What kind of support do I get after I purchase?

Accepted Answer

All packages include access to our training portal, templates, and community. Starter includes email support. Accelerator adds coaching calls and weekly office hours. Premier includes a dedicated launch manager and VIP access. You are never alone in this journey.

Question 26

Is there a community of other agency owners?

Accepted Answer

Yes! You will join a private community of home care agency owners at various stages—some just starting, others running successful multi-million dollar agencies. It is an incredible resource for networking, asking questions, sharing wins, and getting real-world advice.

Question 27

How is this different from other programs?

Accepted Answer

Simple: we have actually done it. Our founder built and scaled a real home care agency to $3M+ in annual revenue. You are getting proven systems from lived experience—not theory, not generic business advice, not someone who has never hired a caregiver or filed a licensing application.

Question 28

Do you help with marketing and getting clients?

Accepted Answer

Yes! Our training covers proven strategies for getting your first clients and building a sustainable referral pipeline. We teach you about hospital and facility partnerships, community marketing, digital presence, and relationship-based growth strategies that actually work in home care.

Question 29

What if I get stuck or have a question?

Accepted Answer

Reach out! Our team is here to help. Depending on your package, you can email us, join office hours, or schedule a coaching call. We pride ourselves on responsive, helpful support because your success is our success.